Good Day Everyone,
Hope you had a great Super Bowl weekend. Hope your television sets were not bombarded with the endless and sometimes pointless Super Bowl commercials. By the way, I am not in no way a football lover but I got to cheer for our country and salute the Steelers who won the big game. As in graphic design, we as designers need to know one important thing: our purpose as designers is to visually engage. While these Super Bowl commercials can sometimes be annoying and just plain stupid they are there to entertain and visually engage the Super Bowl fan. The creators of these commercials can take hours and cost them butt loads of money to come up with an engaging and worth staying for Super Bowl commercial. I can't imagine the work involved in coming up with a unforgettable commercial. Like the design process, it involves the creation of countless examples and mark-ups that must be redone over and over until a satisfying one is decided upon. As in design, it is a painstaking process but living in an environment that craves entertaining images and videos it is downright crucial. As in design, it can result in people talking about it the next day. This is when you know that a Super Bowl commercial or design work is successful. Until next week everyone and in response to California not reaching an agreement with the budget crisis I am concerned.
No comments:
Post a Comment